Cialdini - Weapons of Influence, Social Psychology
“I am a Christian war hero charity donor who will create jobs, lower taxes, increase Medicare and make the sun shine every day. My opponent dresses in women’s clothes to perform Satan-worshiping ceremonies, when he’s not luring small children into...
Johnstone - Status Transactions, Public Speaking
I hear a common complaint about internal company presentations. Internal presentations are apt to be less formal, and therefore audience members commonly to interrupt with questions, tangents, challenges and typing out emails on their Blackberries. Most times its the...
Advertising and Marketing, Public Speaking
This comes from a book that my friend clued me into, called Winning Body Language, by Mark Bowden. One of his chapters talks about using body language to take advantage of the way our minds deal with predictability and interruption. Pattern interruption is a...
Advertising and Marketing, Acting and Performance, Johnstone - Status Transactions, Status and Prestige
We Are All Just Squabbling Ducks Previously, I have remarked on an area of interpersonal dynamics called the Status Transaction. This concept comes from one of the fathers of improv theatre. It says that humans, just like other pack animals, communicate in subtle...