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Market Positioning and Search Engine Optimization for a Leading Orthopaedic Center

%

INCREASE IN ORGANIC SITE TRAFFIC (to date)

AVERAGE LOCAL MONTHLY SEARCHES (to date)

MidAmerica Orthopaedics

MidAmerica Orthopaedics initially approached PowerPost to improve their organic search ranking, increase the organic traffic from their local patient base, and make them a leading authority in the medical industry. We collaborated to build a comprehensive content marketing and keyword ranking strategy with MidAmerica’s services and aspirations. We build out the practice description pages, and optimized their site for performance and authority.

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CLIENT

MidAmerica Orthopaedics

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CATEGORIES

Organic Search (SEO), Social Engagement

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CLIENT GOAL

Organic Search Traffic, and Perceived Authority

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INDUSTRY

Healthcare (Orthopaedic Clinics)

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STRATEGY

Site Overhaul, with Thought Leadership-oriented SEO Strategy

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RESULTS (first 18 months)

  • 150% increase in organic site traffic (to date)
  • 11k average local monthly searches (to date)
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