Cialdini - Weapons of Influence, Social Psychology
“I am a Christian war hero charity donor who will create jobs, lower taxes, increase Medicare and make the sun shine every day. My opponent dresses in women’s clothes to perform Satan-worshiping ceremonies, when he’s not luring small children into...
Public Speaking, Social Psychology
It’s been a little while since I last posted an entry. I’m coming to the end of a double-loaded term in MBA school, and that’s where most of my time has been going recently. Also, I think I’ve been putting too much effort into writing seminal...
Advertising and Marketing, Social Psychology
Here are the top ten timeless advertising lessons we can all learn from Mad Men’s Don Draper: 10. Something “new” creates an itch. “This old pro, a copywriter, a Greek named Teddy, told me the most important thing in advertising is...
Acting and Performance, Advertising and Marketing, Johnstone - Status Transactions, Social Psychology
Now that I’m finally done with the Cialdini posts, I’m free to do what bloggers are supposed to do: re-blog other people’s stuff. You know, in the hopes that their cool insights will somehow make me cool by association. I wanted to do a post on the...
Acting and Performance, Advertising and Marketing, Johnstone - Status Transactions, Social Psychology
One crucial element of our own secret motivations is the concept of “the Dream”. This concept applies equally to acting theory, to advertising, and to real life. Among the many scene analysis and preparation questions that the Acting Studio Chicago...