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Social Engagement and Contests, Including the Famous “Jingle” Contest, For a Well-Known Chicago Insurance Company

ENTRIES THROUGH ADVERTISING

United Auto Insurance

Everyone who grew up in Chicago remembers the “773-202-5000 – We’ve Got You Covered, Chicago!” jingle growing up. At Social Media Beast, as part of our ongoing partnership to maximize social engagement for UAI, we also ran special social advertising campaigns to boost submissions for their perennial Jingle Contest.

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CLIENT

United Auto Insurance

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CATEGORIES

Online Promotions, Social Engagement

Z

CLIENT GOAL

Drive contest entry video submissions

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INDUSTRY

Consumer Auto Insurance

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STRATEGY

Social content campaigns, supported by Facebook Lead Gen advertising

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RESULTS

  • 53 entries through advertising (Spring of ‘17)
  • Cost per submission below requested benchmark
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