Cialdini - Weapons of Influence
Picture a wagon train from the old west. What do they do when they encounter an Indian war party? They circle-up, point all their guns outwards, and pray. That picture is the prototypical metaphor of America. It goes a long way to explain who we are and why we want...
Advertising and Marketing, Acting and Performance, Cialdini - Weapons of Influence, Status and Prestige
Why Is it that you always seem to be wanting what you can’t have? I was walking a friend of mine home the other day, and she was telling me about the kinds of men she had been meeting recently. We started talking about it always seems you’re wanting what...
Cialdini - Weapons of Influence
People-triggers has been cited by Inside Influence Report! Inside Influence Report is the blog produced by Dr. Cialdini’s professional training firm, Influence At Work. Its purpose is to apply Cialdini’s principles of influence (and the scientific research...
Cialdini - Weapons of Influence, Johnstone - Status Transactions
I just recently finished The Power of Charm, by Brian Tracy and Ron Arden, which was a recommendation to me from a friend of mine with excellent taste. This book is about projecting charm, and covers material similar to Carnegie’s How to Win Friends and...
Advertising and Marketing, Cialdini - Weapons of Influence, Status and Prestige
So far in this six-part article, we’ve covered five of Dr. Robert Cialdini’s six “Weapons of Influence”: Reciprocity, Commitment/Consistency, Social Proof, Liking, and Authority. Now for the sixth and final weapon, the one that may have the most viscerally powerful...
Advertising and Marketing, Cialdini - Weapons of Influence, Johnstone - Status Transactions, Status and Prestige
So far in this six-part article, we’ve covered four of Dr. Robert Cialdini’s six “Weapons of Influence”: Reciprocity, Commitment/Consistency, Social Proof, and Liking. Now it’s time to talk about the weapon that really scares me…”Authority.”...
