People-triggers has been cited by Inside Influence Report!

Inside Influence Report

Inside Influence Report is the blog produced by Dr. Cialdini’s professional training firm, Influence At Work. Its purpose is to apply Cialdini’s principles of influence (and the scientific research surrounding them) to contemporary business practice. The blog lists Dr. Cialdini himself as an author (with co-authors Dr. Noah Goldstein and Steve Martin, CMCT), and follows his interviews, projects and public events.

So, this is humbling and way cool!

Inside Influence Report produces current influence-related articles based and very recent scientific research. Here’s their most recent article on the reasons people choose to “go green.” I am gratified to see that the status transaction figures into the research!

Inside Influence Report: What causes people to be keen to go green?.

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  • Learn what makes a business fragile, so you can avoid pitfalls that sink most founders.
  • Discover how to set up your business to use setback and stressors as fuel for growth.
  • Build an unstoppable business that uses resistance to grow like muscle!